Love That Door
Love That Door is a premier manufacturer and distributor of custom, hand-forged wrought iron and aluminum doors, windows, and architectural fixtures. Based in North Texas, the company operates several showrooms across Dallas, Fort Worth, Frisco, and Grapevine, providing bespoke design and installation services for both residential and commercial projects.
PPC Campaign
Brand Awareness & Direct-to-Business Conversion
Campaign Goal
To bridge the gap between luxury brand awareness and direct lead generation, I developed a targeted PPC video campaign for Love That Door’s October seasonal special. By pairing high-production visuals of hand-crafted ironwork with a time-sensitive value proposition, the campaign successfully captured homeowners looking to upgrade their curb appeal before the holidays.
To maximize reach, I engineered a multi-format delivery, optimizing the creative for 9:16 vertical storytelling on Meta and TikTok alongside high-definition horizontal placements for YouTube and display networks.
Organic Social Media
In response to the client's objective to strengthen their brand identity, I integrated custom graphic elements into their organic social media content. By developing branded assets that paired technical product information with a cohesive visual style, I transitioned their feed from a simple photo gallery to a more professional, informative brand presence.
